Exciting News on the Future of Navads

Dear Clients, Supporters and Friends,

This morning we are excited to announce that Navads has been acquired by Uberall. Uberall is a global location marketing company, with headquarters in Berlin and offices in London, Paris, Cape Town, San Francisco and now Amsterdam.

This acquisition makes Uberall a global leader in Location Marketing, supporting nearly 700,000 locations for over 1,500 customers. We’re excited for what the future holds and delighted to be welcomed into the Uberall family.

When I co-founded Navads almost a decade ago, we had a universal dream to be the ‘global clearing house for location data’ and a mission to deliver the best data quality that we could provide. In choosing to join forces with Uberall we are taking a leap forward in that dream — meeting the demand for even more innovative technology and scaling our business for the growing needs of our customers and the marketplace.

Over the past ten years, we have built a solid team — with processes, best practices and technology that have all been laser-focused on your success. I am happy to inform you that that infrastructure will stay in place. Our Navads team will be deeply integrated into the larger Uberall team and although our name will change, you can expect our same quality of service and innovative technology to live on under this new brand.

I will be joining Uberall as EVP Partnerships, and the Navads team for which you’ve come to know will continue to operate business as usual — offering the same services and products in your current contracts. You will also find that your choices will expand affording you additional options, as new services and benefits will now also become available through this merging of capabilities.

On an operational level, you will see no interruption in the way in which we support you. On the contrary, our expansion will provide increased resources that will allow us to be even more innovative—helping you and your customers grow your brands, driving more customers and revenue, and optimizing your engagement with local consumers.

We are so excited to introduce you — our partners, agencies and brand clients — to Uberall over the coming months. We trust you’ll share that excitement with us as we look forward to sharing this journey with you.

If you have any questions regarding what this acquisition might mean for you, I encourage you to reach out to your representatives.

Thank you for your continued trust, loyalty, and partnership.

Lex ten Veen
Co-Founder and Former CEO Navads
EVP Partnerships, Uberall